SILBERBAUER SAYS:
Klaus Silberbauer / Monday, July 31, 2006

Some months ago I did a redesign (IA and interaction design) of citibank.dk. Now the new site has launched and I'm excited to see the results.
The goal was to improve the conversion rate and the accuracy of applications for "fast loans". We decided to split up a giant, single form into a step-by-step wizard.
See the result
here
James Randi's response
Klaus Silberbauer / Saturday, July 29, 2006
James Randi kindly and very quickly responded to my last post which I mailed him:
Looking over the Sam Nicholls article, I'm appalled at the number of errors and outright lies in it. Do you know if Nicholls is still alive? If so, I should make an attempt to have him present the proof for some half-dozen of his fantastic claims, hoping that he might at least try to do so.
My answer:
No, I don't know if Nicholls is still around. I guess so - according to himself he'll survive forever in some subatomic form or other :) I only found his article as I searched for specific citations from the Danish translation.
It's scary, though, that his version of your work is the one that keeps circulating among the woo woo types, and obviously getting even more twisted when being translated.
Mr. Randi answers
The bottom line here is: they can't fight the logic and the facts, so they resort to ad hominem and lies...
So true. Dampier-Jeans and her likes tend to believe anything they read as long as it fits their twisted perception of reality. Furthermore she adds to these lies by doing a bad translation without checking the facts. But then again: Facts and critical thinking will only spoil her business, so who can blame her.
Klaus Silberbauer / Friday, July 28, 2006
Marion Dampier Jeans is a Danish self proclaimed "psychic", who has done some appearances on Danish television in the no brain entertainment show "Åndernes magt" ("
Powers of the Spirits"). In this show she walks around seeing dead people all over the place and telling them to go away. Really lame, believe me.
Of course Dampier Jeans isn't especially fond of the illusionist
James Randi, who has made it his mission to debunk so called "psychics", "media" and other charlatans. Dampier Jeans is making a pretty good living on making people believe in ghosts, spirits an other kinds of woo woo so guys like Randi are indeed a liability to her business.
Instead of writing her own piece on Randi (guess that'll put too much of a strain on her intellect), she's decided to translate an
old and pretty hostile article by Sam Nicholls from 1991 for
publication on her website.
Unfortunately, Dampier Jeans is not at very skilled translator and among several other linguistic blunders she misses a very important detail in one of Nicholls sentences:
when asked recently if he would apologise in the event of a psychic being killed under his control, Randi snarled facetiously, "I'd say a little more than that (sorry)";
In itself a stupid question. Nothing in Randi's experiments would kill anyone - it's like the old "Have you stopped beating up your wife?"-question. No wonder Randi snarles.
In Dampier Jeans' miserable translation this turns into:
da han blev spurgt for nyligt om han ville undskylde den episode hvor et medie blev dræbt under hans kontrol, Randi snerrede føjeligt: "Jeg ville sige lidt mere end det (det må du undskylde)";
In English this means: "When recently asked if he would apologise for that incident in which a medium was killed under his control, Randi snarled indulgently "I'd say a little more than that (I'm sorry)".
"In the event of..." implies a hypothetical situation but Dampier Jeans obviously can't read English very well. In the Danish translation this hypothetical death of a medium turns into a real incident, and a pretty horrible accusation of something close to murder. (Besides that the Danish grammar is pretty messed up, but that's besides the point here).
Well... that's one way to frame someone you disagree with.
New York revisited, part 1 of 4.
Lars Silberbauer / Monday, July 10, 2006
Just returned to Copenhagen from a research trip to New York. We've been researching on trends and developments in the Digital Signage Business. Hopefully I'll be able to share some of my recently gained insights in the next couple of postings.
First of all - The Research Team:
From the left:
Morten Tue Ankjær (Technical Project Manager)
Lars Silberbauer (Project Manager - Communication)
Nilo Kuhlmann Hansen (Project Manager - Architecture).

We've spend four busy days in meetings and on field research and the basic conclusion is that a lot is happening, both in content creation, system developtment and business models.
In the next couple of posting I'll try to some up on the following:
1. Digital Signage and corporate branding
2. New trends in content developtment
3. Business Models and increasing revenue
4. Developments on the market for digital signage solutions.
I'll be back!
Klaus Silberbauer / Saturday, July 08, 2006
Stupidity and media fascism know no limit. ABC suggests to implement a technology that would disable the fast-forward button on DVR's (Digital Video Recorders such as TiVO, KiSS and other set top boxes) so that the consumers cannot fast forward through the commercials.
I'm sick of old media fascists trying to rule the world. Haven't ABC learned anything from the way the record companies totally failed to cope with the mp3 revolution?
ABC HAS HELD DISCUSSIONS ON the use of technology that would disable the fast-forward button on DVRs, according to ABC President of Advertising Sales Mike Shaw, with the primary goal to allow TV commercials to run as intended. "I would love it if the MSOs, during the deployment of the new DVRs they're putting out there, would disable the fast-forward [button]," Shaw said.
While MSOs risk losing some of their DVR customers if fast-forwarding were blocked, Shaw said the cable operators--who are beefing up their own local ad sales operations--"are in the same business we're in." "They've got to sell ads too," he said. "So if everybody's skipping everybody's ads, that's not a long-term business model for them either."
Shaw also threw cold water on the idea that neutering the fast-forward option would result in a consumer backlash. He suggested that consumers prefer DVRs for their ability to facilitate on-demand viewing and not ad-zapping--and consumers might warm to the idea that anytime viewing brings with it a tradeoff in the form of unavoidable commercial viewing.
Source: Boing Boing
Get real, Mike Shaw - you can't fight the digital revolution. Broadcast commercials are dead anyway, narrowcasting and 1-to-1 is the way to go.
The market for tv-commercials is moving still closer to the consumer. A few years ago, Discovery Channel showed English commercials in Denmark Now local commercials are switched in during the commercial break. The next logical step is to switch in the commercials as close to the consumer as possible as a tailor made ad stream with maximum effect.
So instead of fighting the future why don't ABC offer free ad-supported DVRs that stream 5 minutes of targeted commercials from the net every 60 minutes or so? Program each free DVR with the geographic and demographic profile of the consumer and combine this with polls and automatic usage data collection and you'll have a marketing monster machine placed in every home. And it'll be owned by ABC - or who ever gets there first.
Klaus Silberbauer / Tuesday, July 04, 2006

Congrats NASA. Beautiful launch and a very nice transmission on NASA TV.
Hope that the landing goes smoothly too.
Klaus Silberbauer / Saturday, July 01, 2006
Adobe has released Flex 2, the app that'll make doing rich internet applications a breeze.
It lets enterprises create personalized, multimedia-rich, Ajax-style applications that can reach virtually anyone on any platform.
...as Adobe says. Not Ajax-applications but Ajax-
style applications. Because there certainly is a catch.
I was eager to see a demo on this revolution so I went to the
Flex Store demo that is supposed to show how cool a web shop can be when made with Flex.
I was not impressed: In fact the shop (after loading for hours!) didn't initialize. Just a empty window - both in IE and FF...

Oh my: I need Flash 9 to use an RIA produced in Flex 2. That kind of makes Flex a big no-no in my book. I could never recommend a client to build anything that requires his customers to install a proprietary plugin.
Seems to me that Flex 2 is Adobes way to try to take over the web by requiring everybody to install Flash 9.
Building your website in a tool that requires the user to install plugins at all is absolutely sheer madness. Just don't do it.
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